You probably already know the importance of mobile in marketing and digital media. You may have already moved your site to a responsive design or considered what tactics to use to reach users on their phones. But for many, mobile is still an afterthought and something that’s “nice to have” but not necessary. Well, as 2016 research indicates, it’s time to start giving mobile the attention it deserves. At the end of 2016, mobile and tablet traffic surpassed desktop. And accordi