A good business website is like a storefront. The best-designed sites are inviting and well organized. Even better are sites that highlight your products and services with more sophisticated e-commerce tools. But before all this can take hold, you need to let the world know your online store is open for business, and that requires good marketing practices. Here are five ways to use marketing to drive sales online: 1. SEO: Help your customers find you. Also known as search eng

Build and Maintain a Secure Network Install and maintain a firewall configuration to protect data Do not use vendor-supplied defaults for system passwords and other security parameters Protect Cardholder Data Protect stored cardholder data Encrypt transmission of cardholder data across open, public networks Maintain a Vulnerability Management Program Protect all systems against malware and regularly update anti-virus software or programs Develop and maintain secure systems an

Yes, however only limited parts of the data is allowed to be stored and therefore functioned on. This is a really great question that has some rather unexpected turns. Analyzing Data Is One Thing, Fully Acting On The Insights Of The Data Is Another In the late 1970s large retailers began to use mainframe computers to track and store transactional data. In that era there were dozens of consulting companies, computer time share services, software companies and hardware comp

Card Present (Chip Cards)- In most POS situations, the cardholder, not the business owner, inserts the card into the terminal. Use the following best practices when accepting a chip card. Ask your customer to insert their card into a chip ready device and leave it in the device during the entire transaction. The chip card and terminal will determine if a PIN or signature is required for verification. If a PIN is required, the device prompts the customer to enter it. (When a P

A recent Accenture survey of more than 4,000 bank customers in North America shows that consumers are becoming more open to receiving robo-advice for banking services. What the survey results show is that 46 percent of banking customers are open to computer-generated advice and services for their banking needs. Consumers said they are OK with this option including advice on how to allocate investments (79 percent), the type of bank account to open (74 percent) and tips for re

Everyone makes them. We're only human. But learning from our mistakes, and the mistakes of others, is what makes us successful. It is the same with accepting and processing card payments. Learning to avoid common mistakes can add up to big savings. Here are five of the most common mistakes businesses make, and how to avoid them: 1. Key Entering Card Information Without Getting A Manual Imprint When A Card Won't Swipe. It is a matter of convenience. Customers are lined up at